There are several types of digital marketing. Here are some of the most common ones:
Search Engine Optimization (SEO): This is the process of optimizing a website to rank higher in search engine results pages (SERPs).
Pay-Per-Click (PPC) Advertising: This type of advertising involves placing ads on search engines, social media platforms, or other websites and paying for each click that the ad receives.
Social Media Marketing (SMM): This involves promoting products or services on social media platforms such as Facebook, Twitter, Instagram, and LinkedIn.
Content Marketing: This type of marketing involves creating and sharing content (such as blog posts, videos, infographics, etc.) that is intended to attract and engage a specific target audience.
Email Marketing: This involves sending emails to subscribers with the aim of promoting a product or service, building brand awareness, or nurturing leads.
Influencer Marketing: This involves partnering with influencers (people with large followings on social media) to promote a product or service.
Affiliate Marketing: This involves promoting a product or service and earning a commission for every sale made through your unique affiliate link.
Video Marketing: This involves using videos to promote a product or service, share information, or build brand awareness.
Mobile Marketing: This involves promoting a product or service through mobile devices, such as smartphones and tablets.
Display Advertising: This involves placing banner ads on websites to promote a product or service.
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